Salesforce’s Generative AI Boosts Business Productivity
In March of 2023, Salesforce announced Einstein GPT, the World’s First Generative AI for CRM. So, did your business harness this newfound power? If not, maybe after learning more about how Alipes helps your business leverage this glorious tool, you’ll think twice about going into 2024 without it.
Key Features of Einstein GPT:
Einstein GPT creates personalized content across every Salesforce cloud with generative AI, making every employee more productive and every customer experience better
Einstein GPT is open and extensible – supporting public and private AI models purpose-built for CRM – and trained on trusted, real-time data
Einstein GPT will integrate with OpenAI to provide Salesforce customers with out-of-the-box generative AI capabilities
The new ChatGPT app for Slack integrates OpenAI’s advanced AI technology to deliver instant conversation summaries, research tools, and writing assistance
System requirements to get started with Einstein GPT:
Since Einstein GPT will infuse Salesforce’s proprietary AI models with generative AI technology from an ecosystem of partners and real-time data - your business must have the Salesforce Data Cloud, which ingests, harmonizes, and unifies all of a company’s customer data. Don't have the Data Cloud? No worries, Alipes is here to save the day! Reach out, and prevent your business from experiencing a serious case of FOMO!
What your business looks like on Einstein GPT:
Imagine that your business, in an instant, has 200 billion AI-powered predictions per day across the Customer 360. Once unusable data from customers can now be leveraged as real CRM data to trigger powerful, time-saving automations, and create personalized, AI-generated content.
Einstein GPT for Sales: Auto-generate sales tasks like composing emails, scheduling meetings, and preparing for the next interaction.
Einstein GPT for Service: Generate knowledge articles from past case notes. Auto-generate personalized agent chat replies to increase customer satisfaction through personalized and expedited service interactions.
Einstein GPT for Marketing: Dynamically generate personalized content to engage customers and prospects across email, mobile, web, and advertising.
Einstein GPT for Slack Customer 360 apps: Deliver AI-powered customer insights in Slack like smart summaries of sales opportunities and surface end users actions like updating knowledge articles.
Einstein GPT for Developers: Improve developer productivity with Salesforce Research’s proprietary large language model by using an AI chat assistant to generate code and ask questions for languages like Apex.
But what about security?
With Einstein GPT, your business can connect data to OpenAI’s advanced AI models out of the box, or choose their own external model and use natural-language prompts directly within their Salesforce CRM to generate content that continuously adapts to changing customer information and needs in real time. At Alipes, we have vast experience working in highly regulated industries such as bio-pharmaceuticals, government agencies, and more. Our team custom builds tools to ensure encryption, security, and governance of your business data.