Creating a new identity in a traditional space
Brand Identity//Web Development//Web Design
Results:
As a result of our partnership, Blue Harvest had a successful debut in March 2017, at a major trade show for which Alipes designed the collateral, booth graphics, and advertising campaign. Feedback from customers, competitors, and members of the trade press has been overwhelmingly positive—not only did the editor of the industry’s leading publication write a personal note of congratulations to the CEO, but the head of marketing also had to stop people from trying to steal beautiful new Blue Harvest packaging samples from the show. Our work with Blue Harvest is ongoing, including social media efforts, site updates, and collateral design.
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Praise for new branding from competitors, trade publications, and customers
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Innovative storytelling in a classic industry
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Improved website usability and audience engagement